beijing education science and culture cooperation

北京教育科技文化合作交流 丨京教科文  BJESCO

Digital Marketing Specialist

As a Digital Marketing Specialist, the role involves developing and executing comprehensive digital strategies aligned with organizational objectives. Responsibilities include content creation, social media management, SEO implementation, and planning and executing digital advertising campaigns. The position also entails analyzing key performance indicators, managing email marketing, optimizing the organization's website, conducting market research, and collaborating with cross-functional teams. Ensuring brand consistency and staying updated on industry trends are essential components of the role, contributing to the effective promotion and engagement of the organization in the digital space.

 

  • Digital Strategy Development: Formulate and execute comprehensive digital marketing strategies aligned with organizational goals.
  • Content Creation and Management: Generate engaging and relevant content for various digital channels, including websites, social media, and email campaigns.
  • Social Media Management: Manage and optimize social media platforms to enhance brand presence, engage audiences, and drive traffic.
  • Search Engine Optimization (SEO): Implement SEO techniques to improve online visibility and rankings, ensuring the organization's digital content is easily discoverable by the target audience.
  • Paid Advertising: Plan and execute effective digital advertising campaigns, utilizing platforms like Google Ads, social media advertising, and other relevant channels.
  • Analytics and Reporting: Monitor and analyze key performance indicators (KPIs) to assess the effectiveness of digital marketing efforts. Provide regular reports and insights for continuous improvement.
  • Develop a deep understanding of formulating and executing comprehensive digital marketing strategies aligned with organizational goals.

  • Acquire skills in generating compelling and relevant content for diverse digital channels, enhancing brand presence and engagement.

  • Gain expertise in managing and optimizing social media platforms to effectively connect with audiences and drive traffic.

  • Develop proficiency in implementing SEO techniques to improve online visibility and ensure discoverability by the target audience.

  • Acquire skills in planning and executing successful digital advertising campaigns across various platforms.

  • Master the art of monitoring and analyzing key performance indicators, providing insights for continuous improvement.

Candidates shall apply to the vacancy that matches their personal expertise and domain. Candidates who successfully applied to the vacancy will stay in the intern talent pool and will be further assessed and selected by relevant hiring managers. The candidature will be valid for 6 months. Candidates who have been selected will be contacted directly by the relevant hiring manager. 

Age:

Minimum age requirement: 18 years old.

 

Academic Qualifications:

A bachelor's degree in marketing, digital marketing, communications, business, or a related field.

 

Digital Marketing Knowledge:

Strong understanding of digital marketing principles, strategies, and best practices.

 

Experience:
Proven experience in digital marketing roles, with a focus on developing and implementing successful campaigns.

 

Team Player:

  • Ability to work effectively in a team.
  • Adaptability to an international working environment.
     

Communication Skills:

Strong interpersonal and communication skills.

Application Submission:

Interested candidates can express their interest by submitting their resumes to bj@bjesco.org


Contact:

The HR team will reach out to shortlisted candidates shortly.

For further assistance or inquiries, feel free to contact malaysia@bjesco.org